How to See What Ads are Running On a Facebook Page
How to See What Ads are Running On a Facebook Page It can often be vital to know what advertisements a competitor is running across social media. Oftentimes these ads won’t appear on pages and thus makes it difficult to know what competitors are doing, however there is a solution. Utilizing Facebook’s Ad Library anyone can view what ads are currently running as well as a 7 year history for any ad that ran with a disclaimer on the Facebook platform. How to Inspect Active Ads on Facebook Step One: [...]
Facebook Advertising with Carousel Ads
Advertising with Carousel Ads on Facebook What is a Carousel Ad? Carousel ads are a great way to create a simple, efficient advertisement for various objectives. From raising awareness to driving traffic to a website link, the use of multiple images and video paired with engaging copy, allow the viewer to browse multiple products each with their own unique URL. Some Use Cases of a Carousel Ad Advertise Multiple Products with One Ad One of the major advantages a carousel ad offers is the multiple images displayed and scrollable by [...]
How to Setup a Pixel for iOS 14.5 | Facebook Advertising
How to Setup a Pixel for iOS 14.5 | Facebook Advertising User data has been a topic of concern for the past few years with GDPR and CCPA being adopted in 2018. Apple, who in 2016 was embroiled in a data protection scandal with the FBI has claimed to take privacy and security of its users extremely seriously. The release of iOS 14.5 is another step in the direction of user privacy for Apple. Facebook, in order to keep pixels tracking, has released a method of collecting data that agrees with the new privacy requirements set forth [...]
Facebook Ads | Story Ads
Story Ads | Facebook Advertising Stories, the evolution of social media from posting text updates to short video content. When scrolling through stories have you ever wondered why there is so much advertising? What makes these ads so effective that companies utilize them liberally? The numbers don’t lie. According to Facebook, stories are utilized by over 500 million people posting over one billion stories each day. As of January 2020, Facebook has seen four million advertisers utilizing stories monthly to meet their objectives. On Instagram, stories from businesses make up a third of the [...]
How to Verify a Domain on Facebook
How to Verify a Domain on Facebook Tutorial Advertising is in a constant state of change and development. Facebook has changed the way they collect events on mobile devices to cooperate with the new iOS 14.5 update. Facebook needs to make sure that the domain you’re using to advertise is verified to an account. With this enabled, companies can delegate advertising access to select advertisers in an attempt to bring accountability into date collection. Luckily this step is very easy as long as you have website access, DNS access, or web hosting access. [...]
