A Guide to Video Ads On Instagram
Video Ads on Instagram Video rules the web. As it has been stated before “a picture is worth a thousand words” however what does that make a video? Experts crunched the numbers for this and came to 1.8 million words a minute if the adage is to be believed. Now, that may be a slight exaggeration, however video is more important today than ever before, so why not use it to advertise. Overview Instagram, much like Facebook, offers multiple avenues to post video ads across its many platforms. Limited to 120 seconds, [...]
How to Use Video Ads on Facebook
Video Ads | Facebook Advertising Video rules the web and has cemented its place in the marketing world. As it has been stated before “a picture is worth a thousand words” however what does that make a video? Experts crunched the numbers for this and came to 1.8 million words a minute if the adage is to be believed. Now, that may be a slight exaggeration, however video is more important today than ever before, so why not use it to advertise. Facebook offers multiple avenues to post video ads to across its many platforms with [...]
An Analysis on Times New Roman | Type Set
Times New Roman | Type Set Times New Roman, the font many are familiar with has an interesting history to it. Created for The Times of London newspaper around the early 1930s it has a different purpose than those previously covered on Type Set. Influenced by 16th century typefaces, Times New Roman has long been a staple of reports, books, and newspapers round the world. With this level of popularity many have argued that it has become overused and is a lazy choice in a sea of alternatives. So what made this font so popular to be [...]
HDR in Adobe Premiere Pro Tutorial
HDR in Adobe Premiere Pro Tutorial With the release of Adobe Premiere Pro 14.4 in September 2020 Adobe released a feature they titled HDR for Broadcasters. The explanation of the feature is very technical and a bit convoluted according to the Adobe site. What does this mean for the average person? Well not a whole hell of a lot but it will in the near future. HDR in Premiere Pro now allows you to import, edit, and export HLG content natively in Premiere Pro targeted towards the professional broadcaster. The Problem HDR [...]
Pantone Color of the Year 2021
Pantone Color of the Year 2021 2021 is here and with that multiple agencies have released their colors for the year. One such company is Pantone, who has been naming a color of the year for over 20 years. Pantone specializes in color trends, especially in the realm of fashion and goods. This year however they decided to break from tradition and name two colors of the year, something they haven’t done since 2016. PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating are the two colors that have been chosen. Let’s break [...]
