Step Three: Choose a Verification Method
Using a URL property allows users to verify via the following methods:
- Uploading an HTML File: Simply download the file and then upload it to the specified URL. This is the method recommended by Google Search Console directly.
- Adding an HTML Tag: Another option is the addition of a meta tag to the <head> section of the homepage.
- Linking your domain name Provider (DNS Verification): This is the same method for verifying a Domain property which is recommended unless there’s a specific reason. Copy and then add the TXT record to the DNS of the URL.
- Using your Google Analytics tracking code: If using a analytics.js or gtag.js script for analytics with edit permission on the account and required code in the <head> section verification can take place based on the Google Account and corresponding tracking.
- Using Google Tag Manager: Add/use the container snippet and have publish permission for the container to verify based on the Google Account.
Each option will feature a dropdown that will include a brief description along with required code or file to implement.
This becomes more convenient if users do not have direct DNS access. Certain integrations like the one found in SquareSpace will often verify and create URL prefixes as they may not always have the required access.